01.29.2018

Sparq Designs Accepted into Forbes Agency Council

Forbes Agency Council Is an Invitation-Only Community for Executives in Successful Public Relations, Media Strategy, Creative and Advertising Agencies

PITTSBURGH — Sparq Designs, full-service marketing agency in Pittsburgh, has been accepted into the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies.

Sparq CEO Nick Brucker, joins other Forbes Agency Council members, who are hand-selected, to become part of a curated network of successful peers and get access to a variety of exclusive benefits and resources, including the opportunity to submit thought leadership articles and short tips on industry-related topics for publishing on Forbes.com.

Sparq CEO Nick Brucker at the WHIRL Magazine “13 Under 30” event.

Forbes Councils combines an innovative, high-touch approach to community management perfected by the team behind Young Entrepreneur Council (YEC) with the extensive resources and global reach of Forbes. As a result, Forbes Council members get access to the people, benefits and expertise they need to grow their businesses — and a dedicated member concierge who acts as an extension of their own team, providing personalized one-on-one support.

“I am excited and eager to become a thought-leader within the industry, and to provide quality value content to colleagues within the industry, as well as learn from others in the agency world who have built successful, respectable businesses” said Brucker.

Scott Gerber, founder of Forbes Councils, says, “We are honored to welcome Nick Brucker into the community. Our mission with Forbes Councils is to curate successful professionals from every industry, creating a vetted, social capital-driven network that helps every member make an even greater impact on the business world.”

Sparq Designs is a full-service marketing agency based in Pittsburgh, Pennsylvania. Sparq Designs caters to clients of all industries, but specifically in the medical, sports & entertainment, and consumer world. 2018 is Sparq’s fifth year in business. Since 2013, Sparq has grown rapidly into a team of 16+ employees. Sparq Designs’ services include but are not limited to: Web Design, Web Development, Search Engine Optimization, Graphic Design, Social Media Management, Email Marketing and Video Production.

About Forbes Councils
Forbes partnered with the founders of Young Entrepreneur Council (YEC) to launch Forbes Councils, invitation-only communities for world-class business professionals in a variety of industries. Members, who are hand-selected by each Council’s community team, receive personalized introductions to each other based on their specific needs and gain access to a wide range of business benefits and services, including best-in-class concierge teams, personalized connections, peer-to-peer learning, a business services marketplace, and the opportunity to share thought leadership content on Forbes.com. For more information about Forbes Agency Council, visit https://forbesagencycouncil.com/. To learn more about Forbes Councils, visit forbescouncils.com.

01.25.2018

Sparq Designs hires Senior Marketing Specialist

Eve Griffin, Sparq Designs Senior Marketing SpecialistPITTSBURGH – Sparq Designs is happy to welcome Senior Marketing Specialist Eve Griffin.

In the past four years, Sparq has grown from a team of two to 16. The regular of landing national accounts has made such growth a necessity, one that is anticipated to carry on well into the new year.

“We are so happy to welcome Eve to our ever-growing team. Our goal is to more than double last year’s revenue so we hope to be in the position to hire several times throughout 2018,” said Jim Blundo, Vice President of Sparq Designs.

Griffith joins Joe McAndrews to spearhead the Sparq business development strategy and are expected to help with the doubling of revenue.

“I’m so excited to be starting the next chapter of my career at Sparq Designs. Having a background of 10+ years of business development and strategic marketing, my goal was to find a company that was truly client focused. Too many times, a client can be funneled through a “process” and misses out on a true creative collaboration,” said Griffin. “Sparq’s team impressed me immediately with their in-depth knowledge of not only what the client goals were but the time and energy put forth into how to reach those customers in a fresh and innovative way. Every client at Sparq is truly treated as a unique creative and collaborative experience. 2018 is charted to be our biggest growth year yet, with goals to double our 2017 revenue. I couldn’t be more thrilled to be a part of this team!”

Stay up to date with Sparq Designs job listings throughout 2018 by heading to our home page and clicking “Join Our Squad.”

Sparq Designs is a full-service marketing agency based in Pittsburgh, Pennsylvania. Sparq Designs caters to clients of all industries, but specifically in the medical, sports & entertainment, and consumer world. 2018 is Sparq’s fifth year in business. Since 2013, Sparq has grown rapidly into a team of 16+ employees. Sparq Designs’ services include but are not limited to: Web Design, Web Development, Search Engine Optimization, Graphic Design, Social Media Management, Email Marketing and Video Production.

01.11.2018

Online Marketing Manager Spearheads Marketing Role for NFL Fan Programs

PITTSBURGH- Sparq Designs appointed Online Marketing Manager Kait Roth to tackle the agency’s highly-anticipated marketing projects with the National Football League (NFL) including the Pittsburgh Steelers, Green Bay Packers, and San Francisco 49ers.

Through client relations with Pittsburgh based organization, Leadership League, Kait will assume the responsibilities of an all-encompassing strategic marketing role. Through the existing relationships between NFL players and organizations, Kait looks to grow the fan engagement experience through a variety of events and activities for the various NFL teams.

Video Production Manager, Dan Montgomery & Online Marketing Manager, Kait Roth most recently began working with the San Francisco 49ers Faithful Cruise

“The entire team at Sparq and myself are extremely excited to work with these teams from the NFL and help them foster what is already a deep relationship with their respective fan bases,” said Kait Roth, Online Marketing Manager at Sparq Designs. “It’s a dream come true to be creating campaigns for events that promote the fan-player and fan-team experience outside of game day, and be able to connect with fans on an emotional level through advertising.”

Initial campaigns involve the Legends of Pittsburgh Cruise, Packers Legends Cruise and Faithful Cruise. In motion from Kait and Dan Montgomery, Sparq’s Video Production Manager, currently are efforts toward online marketing, video production, and social media campaigns, most notably a Packer’s video campaign generating over 2 million hits. 

“Kait is a true marketing professional,” said Damian Williams, CEO of Leadership League. “Her passion for a project, commitment to excellence, detailed management, and customer centric approach all converge together in leading her clients to growth and breakthrough.”

“Kait and the team are unphased by the starlight that comes with working with high profile teams and players,” said Nick Brucker, CEO at Sparq Designs. “They are rapidly gaining experience with the biggest names in professional sports and have proven to be poised for more work in this exciting vertical of sports and entertainment.”

In the future Sparq hopes to grow its expertise in the sports industry through fan engagement projects. The relationship between Sparq Designs and Leadership League is expected to flourish in 2018 with the potential addition of new teams and new exclusive events.

Sparq Designs is a full-service marketing agency based in Pittsburgh, Pennsylvania. Sparq Designs caters to clients of all industries, but specifically in the medical, sports & entertainment, and consumer world. 2018 is Sparq’s fifth year in business. Since 2013, Sparq has grown rapidly into a team of 16+ employees. Sparq Designs’ services include but are not limited to: Web Design, Web Development, Search Engine Optimization, Graphic Design, Social Media Management, Email Marketing and Video Production.

11.30.2016

My Summer in the Bullpen

In baseball, the bullpen is where pitchers warm-up and prepare before entering a game. The bullpen is a critical and essential space for pitchers because if they don’t properly prepare before entering the game, they could injure their arm and/or give up hits that may cost their team the win.Internships for students are like the bullpen for pitchers. An internship provides students with a taste of “real world experience” by working in a career that they hope to pursue after graduation.

sparq-designs-bullpen

The Bullpen at Sparq Designs

It is a stepping stone to network with industry thought leaders, an opportunity to apply the skills you’ve learned in the classroom directly to the working environment, and to contribute your unique skills to the company as it flourishes in success. Getting a job these days is very competitive and having an internship will not only set you apart from other candidates, but they are important for college students to gain valuable experience before entering the workforce.

At the beginning of the summer, Nick, President of Sparq Designs transformed a hallway storage closet into a revolutionary and modern looking office where the interns could work collaboratively to create and execute ideas. From that point on, Jim, the company Vice President, declared the interns’ office to be known as “the bullpen.” As an intern I shared the bullpen with Andrew, the other Sparq intern for the summer, and we had many laughs, meaningful conversations, and were able to help and advise each other with various tasks and projects. It was such a rewarding experience to not only learn alongside Andrew, but to also gain a true and genuine friendship.

As the Digital Marketing Intern for Sparq Designs, my responsibilities included designing content that would be displayed across various social media platforms, being sent out on photo shoots, updating content on websites, and a parachute of additional tasks. It was so rewarding to see an idea that you thought of in a brainstorming session being displayed in a business or the utilization of meaningful engagement created for social media. Even though I was an intern I felt like a valued member of the team and was contributing to the overall mission, vision, and success of Sparq Designs.

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Sparq’s Summer 2016 Interns, Bri & Andrew

An instance that I remember vividly in my mind is when we developed a marketing video concept in a morning meeting for one of our clients, Glass Gone Wow. By mid-day, we shot and edited the video and by the end of the work day, we were able to see audience engagement from the video across their social media accounts. It was amazing to see the birth of an idea in a morning meeting and then see it come to fruition in a matter of hours.

Some of my favorite memories from the summer included the adventures we had walking to Whole Foods on our lunch break, conversations over $10 salads and Guru Energy Drinks. Having the chance to get to know the Sparq team on a personal level outside of the working environment made my internship experience even more enjoyable.  

After completing my summer internship at Sparq Designs, I feel that the experience I gained has prepared me for when the manager calls the bullpen, and tells me, it’s my time to enter the game.


At Sparq Designs we thrive on our ability to create and foster relationships; relationships between brands and consumers, and the relationships between our clients and ourselves. Internships are one of the most valuable experiences a student can gain during their undergraduate studies. While classroom work is important, real experience can help get your foot in the door when you enter the workforce. Learn about internship opportunities at Sparq Designs here.
10.26.2016

How to Boost Creativity in the Workplace

Creativity is not limited. Often more than not there are people from various industries who insist they are “not creative” and that is usually followed up with the notion that they are “not artistic.” Surely they do go hand in hand. However in the broad spectrum of “the workplace,” creativity is useful in any industry and is not whatsoever limited to just art. Creativity is where ideas come about and then are crafted into something productive. No matter the type of workplace you are coming from, there are a few suggested ways of how to boost creativity in the workplace.

Add color to your office.

Imagine a dentist’s office. Immediate anxiety, right? If your working environment looks similar, consider adding some color, graphics, and warm colors. An office that consists of charts, numbers and white space restricts the mind and its creative capabilities. With the addition of color, people naturally thrive and are inspired by the atmosphere. 

Workplace Creativity

Wall decals are a simple and effective way to add a creative spark to the office.

Take a look at the emotions associated with the colors below and consider adding accents of different colors to your office space.

  • Red- Red is the color of fire and blood, so it is associated with energy, war, danger, strength, power, and determination as well as passion, desire, and love. It is a very emotionally intense color. It enhances human metabolism, increases respiration rate, and raises blood pressure. It has very high visibility, which is why stop signs, stoplights, and fire equipment are usually painted red. In heraldry, red is used to indicate courage. It is a color found in many national flags. It brings text and images to the foreground. Use it as an accent color to stimulate people to make quick decisions.
  • Orange- Orange combines the energy of red and the happiness of yellow. It is associated with joy, the sunshine, and the tropics. It represents enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation. To the human eye, orange is a very hot color, so it gives the sensation of heat. It increases oxygen supply to the brain, produces an invigorating effect, and stimulates mental activity.
  • Green- Green is the color of nature. It symbolizes growth, harmony, freshness, and fertility. It has strong emotional correspondence with safety. Dark green is also commonly associated with money. Green has great healing power. It is the most restful color for the human eye.
  • Blue- Blue is the color of the sky and sea. It is often associated with depth and stability. It symbolizes trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven.

It is considered beneficial to the mind and body. It slows human metabolism and produces a calming effect. It is strongly associated with tranquility and calmness. In heraldry, blue is used to symbolize piety and sincerity.

Think Outside the Box

Use the “Hot Seat” method.

There are plenty of people who are disgusted by the thought of being attached to the same desk and chair every day. Let’s finally fix this. Employees are going to work better when they are comfortable and can sit (or even stand) somewhere that will help them be more productive. When people are having a mental block or need a change of scenery it is nice to have the option of moving to a different spot. Whether that is sitting at the conference table, sitting outside, pulling a chair up to a bookshelf or even sitting on the floor. People naturally thrive in environments that make them feel comfortable.

Make time for brainstorming.

This is where the magic happens- when one idea blossoms into the award-winner. Set aside time each day or week for everyone to come together and brainstorm. This is the time for people to voice ideas, opinions and general thoughts. To take advantage of this brainstorming opportunity, employees can catch up on each other’s projects and progress. With input and discussion, ideas are often unleashed that would have maybe been overlooked and can now be put into motion.

Be critical.

If people are not constructively critical of each other’s work, then that certain project may be missing out on its full potential. Throughout a project or assignment, it’s useful to schedule critiques or spontaneously initiate them if the individual working on the project is stuck. Some people are hesitant to give critiques to their peers and some take criticism to the heart, but it is an extremely useful tool when developing an idea or project. People who participate in critiques expose their work to numerous pairs of eyes, skill-sets, and backgrounds that can pick out details that were overlooked and suggest alternative ideas that will push the project in a positive direction.

Create a safe environment for questions.

Remember when you were in the third grade and every single kid’s hand was raised high and proud? Then as you approach higher levels of education, those hands slowly started to lose confidence and then eventually there were no more curious questions or answers for the teacher’s questions. After being told “no” for numerous years of education, and when kids discover embarrassment, the hands go down. So, naturally, the average person becomes nervous when they have a question and sit silently.

For people who are in leadership positions – it is important to not only encourage people to ask questions and voice their ideas but to avoid saying the big “no.” Even if the thought is absolutely absurd, it is important to take a moment to ponder it. Either work off of the idea and morph it into a realistic opportunity or try saying something such as “That is interesting, what brought you to that?” instead of initially writing it off. When employees develop this confidence to voice their ideas and questions, the team will develop as a whole.


Jacqui Holiday Headshot

Jacqui Holiday is a Digital Marketing Intern at Sparq Designs, a digital marketing agency in Pittsburgh. Learn more about her, here. If you have questions about our intern experience, contact the  Sparq team today.

Follow Jacqui on LinkedIn Instagram

10.19.2016

5 Reasons to Incorporate Active Corporate Social Responsibility into your Business Model

Integrating a philanthropic element to a business is not a new concept. I’m sure you have heard of a company’s corporate social responsibility, whether through your own professional experiences or within your consumer behavior. But, corporate social responsibility doesn’t just speak for itself anymore.

According to Harvard Business Review, last year alone, charitable contributions by U.S. companies fell by 14.5% and within the past 15 years, corporate giving has dropped by 50%. Although the numbers prove the decline in business success due to charitable giving, the decline symbolizes a shift in marketing that demands attention.

After analyzing the numbers, a binary presents itself between traditional corporate social responsibility and active corporate social responsibility. Traditional CSR can be defined as a business approach that contributes to stakeholders development by delivering economic, social and environmental benefits for all stakeholders. Active corporate social responsibility, which I define as a business approach that combines the efforts of cause-related marketing, where the mutual benefit is present for both the for-profit and non-profit businesses involved and centralizes these efforts through active marketing campaigns across multiple platforms. Traditional corporate social responsibility tends to follow a simple model where a business chooses a cause to monetarily support in order for credibility amongst stakeholders. Active corporate social responsibility is using your philanthropy as a marketing tactic, alongside other actively implemented objectives, strategies, and tactics.

Nowadays, marketing isn’t cut and dry like it used to be. You can’t just stick to traditional marketing mediums, and digitally, you can’t post a promotion and expect engagement, you have to be creative. According to Business Insider, 1 in 10 US desktop users have an ad-blocker in effect as they search the Worldwide Web. With ad-blockers as a threat, and simple promotions just not doing the trick, advertisements must be unique, without taking things too far. Cause-related marketing and active corporate social responsibility can fill that advertising gap while simultaneously benefiting your business in five unique ways:

Loafers-CSRHaving a charitable element further emphasizes your company’s trust.

In an article in the Communication and Society Journal titled “Communicating Corporate Social Responsibility: re-assessment of classical theories about fit between CSR actions and corporate activities,” corporations are now evaluated with significantly higher expectations. With product quality and financial performance being two of the main influences on success, stakeholders are now judging a business’ success on a company’s moral criteria, such as how they became successful, the company’s values, and how the company contributes to social progress.

In the Journal of Management Studies, in an article titled “Corporate Social Responsibility: Strategic Implications,” corporate social responsibility that is strategically placed and acted upon is considered quality improvement that automatically creates a competitive advantage unless otherwise replicated within the industry. This being said, standards of evaluation are higher and expectations need to be met. By choosing to build a charitable element into your business, you are also choosing to build your company’s quality and moral criteria. Don’t just meet the expectations of your stakeholders, go above and beyond.

Millennials are particularly interested in cause-related efforts.

If your target audience reaches millennials, and you’ve been having trouble reaching them effectively, then you may have just hit the jackpot. In the Journal of Education for Business, in an article titled “Corporate Social Responsibility and the Millennials,” study shows that 61% of millennials feel personally responsible for making a difference in the world. With millennials so consciously involved in their actions and reactions, having a socially responsible business model will grab the attention of millennials as consumers AND as potential employees.

Amy Pohler's Smart Girls #WorldMentalHealthDay

Amy Poehler’s Smart Girls #WorldMentalHealthDay

Charitable trends such as hashtags and specific holidays are popular on social media.

As a social media marketer, I am constantly trying to stay on top of current trends in the news, in entertainment, in social media newsfeeds, etc. A few weeks ago, I didn’t realize it was National Coffee Day, and aside from my instant excitement (I love coffee), I realized that I missed a potential opportunity for engagement on some of my clients’ feeds. The social media marketing world is faced with constant change and a small window of time to tune into trends to achieve maximum results/engagement.

Including a charitable element in your business can help you gain considerable social reach if you plan the launch right. For example, sell a product that donates some proceeds to Breast Cancer Awareness, and launch the campaign during October, which is heavily concentrated with support in honor of Breast Cancer Awareness Month. Or instead of doing one product, choose to support a charity all-year round. But make sure to capitalize on certain holidays and months that support your cause. A good example is Amy Poehler Smart Girls, a company founded by comedian, writer, mom and actress, Amy Poehler, that is dedicated to helping young people value intelligence and creativity as opposed to fitting to an expected societal standard. Amy Pohler’s Smart Girls #WorldMentalHealthDay

In this example, they incorporated World Mental Health Day into their everyday social media content to tune into, not only a social trend but a world trend in support of mental health. Tuning into social trends in support of charitable causes, even if not related to your company’s CSR, will increase engagement and reach while furthering your company’s credibility.

Your business can monetarily benefit

When it comes to corporate social responsibility, you aren’t just giving money or time, but in certain circumstances, you can gain monetary benefits that you wouldn’t otherwise qualify for. For example, certain initiatives like recycling and employee training can result in tax deductions. Not only will your business quantitatively prosper from an active CSR, but there are other significant advantages of CSR that will make it easier to recruit and retain employees, and create relationships with local news sources. Also, having a continuous relationship with one nonprofit will provide continuous marketing through a new perspective.

The greater good.

If all else fails, your business made a difference in the world and in the lives of those in need. Whether through environmental, educational, animal, or humanitarian efforts, your business will give the much-needed gift of support and love to the world. Whether local, national, or global, your business made a difference – and that’s pretty cool.

Does Active CSR sound right for your business? Here are a few ways to get started:

  • Schedule a meeting with your employees to discuss what causes are important to everyone.
  • Research local non-profit organizations to find the charity that best suits you and your business. If you are a small, localized business then choosing a local charity will prove more beneficial than choosing a corporate charity. If you are a corporate business, choosing a larger foundation will prove most beneficial.
  • Do some research on the companies who are doing CSR right and learn from them. Then check out the companies who actively promote their CSR. Three companies who participate in active CSR are Starbucks, TOMs, and Tyson Foods.

Remember, the only way that this will be successful is if you actively incorporate charitable marketing into your regular social media routine.

This quote by Washington, D.C. attorney Peter Petesch, describes the only way that active CSR will work: “For corporate social responsibility to be as effective as it can be, it does need to engage everybody. It has to be integrated into an organization’s overall business strategy. An effective program needs to win over the hearts and minds of the workforce at all levels.”

By actively incorporating CSR into social media, you also must actively follow-through with all charitable elements. For example, if you say you are donating $5 for every sweatshirt sold, then you need to donate $5 for every sweatshirt sold. Overall, the benefits of incorporating active corporate social responsibility in your everyday marketing efforts are tremendous and worth a try.


Lizz Venanzi is a Social Media Manager at Sparq Designs, a digital marketing agency in Pittsburgh. Learn more about her, here. If you have questions about building a relationship, contact the  Sparq team today.

Follow Lizz on Twitter,  LinkedIn & Instagram

09.12.2016

Behind the Design – Dan Montgomery

Meet new hire, Dan Montgomery!

Dan graduated from Penn State and he enthusiastically joined our Sparq team as video production manager. Matched with his unique and fun personality, he brings video expertise to the team. With a creative video style and a knowledge of quality production products, he has already provided Sparq with a new edge to the business. Get to know Dan.

Video Production Manager, Dan Montgomery

Q: Give us some insight into your morning routine!
A: Where to begin… I start off the day at 7:55, which just so happens to be exactly 10 mins before Ii have to leave! In that quick 10 minutes before I leave for my awesome job, I have just enough time to brew me some morning blend and toss some pants on!

Q: Three apps that help with your work…ready go!
A: Don’t even have to think on this one! Number one go to has to be Reddit! Yes, I’m a redditor, big shocker. r/Filmmakers has really helped me shape into the filmmaker and editor I am today! Secondly, Spotify. Being a musician now for urrrr 16 years now –  you could say that I bleed the entertainment industry. For the last one, I’m going to stick with good ole youtube. One of the best sources for inspiration these days IMHO.

Q: What music do you listen to while you’re working?
A: Definitely the most difficult question on this list, that’s for sure. Let’s see, lately my main jam has been Chill Out Electro Indie and Jazzy Hip-Hop! Really gets the creative juices flowing!

Q: What’s your dream job (besides working at Sparq =])
A: Another hard question! One side of me wants to say professional jazz musician (which I’ve already lived the professional musician lifestyle) and another side of me wants to say being a big blockbuster director! My love for film and music go hand in hand together which makes this a hard toss up! But right now I would lean more towards being a director!

Q: If you could sit down and have an hour-long conversation with any person alive or deceased who would it be?
A: Maynard Ferguson. Who’s that you ask? Well, he’s known to be one of the greatest jazz trumpet players to have ever lived. I’d love to get a chance to sit down and discuss how he created the amazing arrangements and his overall love of music and performance with him!

Q:Who is your idol in the business world? Why?
A: In the current market I think Mark Zuckerberg is a fantastic example of who to look up to. He took an idea, dropped out of school and ran with it. To go to a net worth of over 56 billion in the small time frame that he did with the simple idea he had is truly remarkable.


The individuals at Sparq Designs believe in quality and are huge advocates of setting ourselves apart from the competition. We do not believe in a cookie-cutter approach because we feel it’s more important to stand out in a crowd and we want our clients to do the same. We get excited about turning a concept into a design, developing a web presence, writing and optimizing content, and creating a buzz around a brand. Meet more of the team here.

07.13.2016

Behind the Design – Lizz Venanzi

Learn a little more about the crew ‘Behind the Designs’ with our newest Q&A series. Next up up is our NEW Social Media Manager, Lizz Venanzi.

Lizz is a recent graduate of Westminster College where she majored in both Public Relations and English and completed internships with CBS Radio, The Globe Newspaper, and Howard Hanna Real Estate. With skills in writing and media relations, Lizz will bring a new angle to the digital marketing department working with content curation, editing, social media advertising, and Google Adwords.

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Sparq’s new Social Media Manager, Lizz Venanzi

Get to know her a little better!

Q: Give us some insight into your morning routine!
A: Someone once told me that one’s morning routine can tell a lot about a person. I never thought too much about it until I realized how much waking up and having a cup ofcoffee drives my day. Every morning I wake up and I make myself a cup of coffee with Italian sweet creamer and that’s all I need to feel ready to take on the world.

Q: Three apps that help with your work…ready go!
A: I am an avid “brain-stormer” so Pinterest and Instagram are definitely two apps that help get my creative juices flowing. Buzzfeed is also my guilty pleasure. As much as a quick Buzzfeed quiz can make me laugh, I really enjoy the voice that most Buzzfeed writers take on and it helps me loosen up and get comfortable writing.

Q: What music do you listen to while you’re working?
A: I like to listen to music that I have never listened to before. I have trouble staying concentrated when I am listening to songs that I know all the words to because it makes me want to bust out into spontaneous song and dance. Instead, I like to open Spotify and click “related artists” to the music I normally listen to and then give some new music a try! It helps me concentrate while also expanding my music library.

Q: What’s your dream job (besides working at Sparq =])
A: I would absolutely love to work for Starbucks’ Public Affairs team, specifically in their Corporate Social Responsibility group. I am incredibly interested in how green marketing and cause-related marketing can expand a business, oh – and (if it wasn’t too obvious) I love coffee!

Q: If you could sit down and have an hour-long conversation with any person alive or deceased who would it be? 
A: Ellen Degeneres!

Q:Who is your idol in the business world? Why? 
A: I am not sure if I have one specific idol. I have many people that have shaped my professional experience in a positive and defining way, specifically my dad and college professors. But, I tend to appreciate and lean towards people who are not afraid to do something out of the box and take risks.


The individuals at Sparq Designs believe in quality, and are huge advocates of setting ourselves apart from the competition. We do not believe in a cookie-cutter approach because we feel it’s more important to stand out in a crowd and we want our clients to do the same. We get excited about turning a concept into a design, developing a web presence, writing and optimizing content, and creating a buzz around a brand. Meet more of the team here.

07.07.2016

Behind the Design – Jenna Sasala

Learn a little more about the crew ‘Behind the Designs’ with our newest Q&A series. Next up up is our Lead Graphic Designer, Jenna Sasala. Get to know her a little better!

Q: Give us some insight into your morning routine!
A: I’m such a routine person. Every morning I make my coffee & breakfast, do my devotions, workout (usually a couple mile walk or a bike ride), then, no matter how much time I’ve given myself, I’m usually rushing to get out the door. 😉

Q: Three apps that help with you work…ready go!
A: Basecamp is my new obsession! It keeps me organized with my daily, weekly, and monthly tasks. Other than that, I like to go old school – I’m always am jotting down to do’s, appointments, and notes in my hard copy planner.

Q: What music do you listen to while you’re working?
A: I’m a Disney nerd, so I love listening to soundtracks from “Bug’s Life,” “Saving Mr. Banks,” “Ratatouille,” and Pixar’s Greatest Hits. Occasionally I’ll throw in some Mumford Sons and/or Relient K.

Q: What’s your dream job (besides working at Sparq =] )
A: This is so tough, I feel like I get to do a lot of work I love to do already at Sparq! Honestly, I’d love to work for Pixar or Disney. I love their emphasis on quality over quantity, storytelling, and the way they value their employees.

Q: If you could sit down and have a hour-long conversation with any person alive or deceased who would it be?
A: Big surprise – Walt Disney. He overcame so much to find success, I feel like he’d have a lot of wisdom to share. In addition, his creativity was out of this world!

Q: Who is your idol in the business world? Why?
A: This is so hard, there are so many people who I love to follow! Promise Tangeman is one of my favorite web developers, Justin & Mary Marantz are my favorite wedding photography team, and Dave Ramsey is an all around outstanding business man. All of these individuals have a passion for their work and a drive to help people take their own projects and lives to the next level. They truly care about the success of others, which I very much admire.

To learn more check out our team page!


The individuals at Sparq Designs believe in quality, and are huge advocates of setting ourselves apart from the competition. We do not believe in a cookie-cutter approach because we feel it’s more important to stand out in a crowd and we want our clients to do the same. We get excited about turning a concept into a design, developing a web presence, writing and optimizing content, and creating a buzz around a brand. Meet more of the team here.

06.08.2016

Behind the Design – Nick Brucker

Learn a little more about the crew ‘Behind the Designs’ with our newest Q&A series. First up is our President & fearless leader, Nick Brucker. Get to know him a little better!

Q: Give us some insight into your morning routine!
A: I am not much of a routine person because I like switching things up and staying fresh. Some days I will make breakfast, other days I’ll make a smoothie, some days is straight coffee. My biggest goal is to get to the office as fast as I can and get the day started!

Q: Three apps that help with you work…ready go! 
A: Spotify, Google Drive, MySEOTool

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President of Sparq Designs, Nick Brucker

Q: What music do you listen to while you’re working? 
A: I stick to “Good Vibes” playlist on Spotify or whatever is on the  Top 50 charts.
 

Q: What’s your dream job (besides working at Sparq =] ) 
A: Honestly, I’d be cool with working at a surf shop in a beach town in Florida or California. I would like the stress free atmosphere and the nice weather all year long. But then I think I would end up getting bored and starting up a business of my own anyways.

Q: If you could sit down and have a hour-long conversation with any person alive or deceased who would it be? 
A: Steve Jobs

Q:  Who is your idol in the business world? Why?
A: Right now I have been following Michael Lastoria a lot (CEO of &pizza). He is a great brand marketer and I like to see the new, modern and edgy stuff that he is doing. Everything that he puts out has a “cool” appeal to it.


The individuals at Sparq Designs believe in quality, and are huge advocates of setting ourselves apart from the competition. We do not believe in a cookie-cutter approach because we feel it’s more important to stand out in a crowd and we want our clients to do the same. We get excited about turning a concept into a designdeveloping a web presencewriting and optimizing content, and creating a buzz around a brand. Meet more of the team here.