PITTSBURGH – Sparq Designs landed nine national accounts in 2017, including North American Dental Group, Uncle Charley’s Sausage Company, MID’S True Sicilian Pasta Sauce, The Wharton School of Business at the University of Pennsylvania, Willis Towers Watson, Vitac, Packers Legends Cruise, Faithful Cruise, and Legends of Pittsburgh Cruise.
The Sparq Designs team has created strategic marketing plans, branding packages, websites and videos for these brands. It has been an “all hands on deck” effort, with each member of Sparq incorporating their unique skills and talents to further these brands.
“It is exciting to be able to work on sites for clients that have a strong national presence. We make design decisions every day that impact the way thousands of people experience a brand on the web,” said Vanessa King, Creative Director at Sparq Designs. “The great thing about the entire team at Sparq is that we don’t take the trust our clients put in us for granted. We ensure that every decision is well-researched and backed by relevant industry data. We focus on results, not trends. That’s what makes our local and national clients stand out above the rest.”
The combined campaigns for the brands have generated millions of hits on social media platforms. Most notable among these are a Packers’ Legends Cruise video campaign, which alone has generated over 2 million hits. Sparq has also doubled the following of the MID’S True Sicilian Pasta Sauce Facebook Page in under three months. In addition the team is running an ongoing conversion campaign based on a new product launch for Uncle Charley’s Sausage.
“Landing national accounts has provided a confidence boost to our company and team. We understand that these accounts are attainable and we have the expertise and creativity to drive ROI for these brands,” said Nick Brucker, president of Sparq Designs. “It has always been in my plan to work with national accounts and campaigns like we are. These brands will provide Sparq a platform to show off our skills and creativity to the consumer.”
Sparq continues this trajectory of growth into 2018, with talks in place with additional national brands.
Sparq Designs is a full-service marketing agency based in Pittsburgh, Pennsylvania. Sparq serves local and national clients in a multitude of industries. The company specializes in the following verticals: healthcare, sports & entertainment, and consumer products. 2018 is Sparq’s fifth year in business. Since 2013, the company has grown rapidly into a team of 16+ employees. Sparq Designs’ services include, but are not limited to: web and graphic design, web development, search engine optimization, social media management, email marketing and video production.